Specialist, Photo and Video Content - Public Relations - IMC

MAJOR FUNCTION:

The Photo and Video Content Specialist is responsible for producing engaging, high-quality multimedia content, including photography and short-form video, that supports Inspira Health’s brand, marketing and digital storytelling efforts. This role serves as a trusted representative and authentic storyteller for Inspira Health, helping to capture and convey real human experiences in a way that reflects the organization’s mission, values and voice. This is a hands-on, production-focused role that requires the ability to plan, capture, edit and optimize visual content for use across social media, web and communications. The specialist must demonstrate reliability, follow-through and the ability to adapt to evolving organizational needs and priorities. 

This is a hybrid role, requiring a home-office base and the ability to travel weekly to photo and video shoots at Inspira Health‘s hospitals and affiliated locations across Cumberland, Gloucester and Salem counties.  A portfolio and/or work samples demonstrating proficiency in photography and video production are required for consideration for this position. While candidates should be skilled in both photography and video, this role places a stronger emphasis on video production, short-form social media content creation and dynamic storytelling, with photography serving as a complementary skill set.

QUALIFICATIONS:

Education:

• Bachelor’s degree in photography, Film/Video Production, Communications, Digital Media, or related field required.
• 3+ years’ experience in professional photography and video production, with an emphasis on video, including on-location shooting and post-production editing. 
• 3+ years' experience producing short-form, social media-optimized video content (i.e., vertical video through Instagram/Facebook Reels and Stories)
• 3+ years' experience using Adobe Creative Suite (Premiere Pro, Photoshop, Lightroom; After Effects preferred, but not required). 
• 2+ years’ experience in multimedia storytelling, including on-camera talent direction and conducting interviews
• Demonstrated experience and knowledge of social media platforms and analytics, including how to optimize photo and video content for reach and engagement. 
• Prior experience in healthcare, nonprofit, or mission-driven environments preferred 
• Strong camera operation skills with DSLR/mirrorless systems and mobile devices. 
• Excellent understanding of composition, lighting, color and visual storytelling. 
• Ability to edit both photos and short-form videos quickly and efficiently. 
• Familiarity with AI content tools (e.g., Adobe Firefly, Runway, CapCut AI) preferred. 
• Strong organizational skills, including file management and asset tagging. 
• Ability to work independently, take initiative and solve problems on set. 
• Comfortable guiding subjects during shoots and engaging with employees/physicians in a professional manner.

Certification/Licensure: 

• NA

Benefits Information:

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At Inspira Health, you’ll join with the area’s most dedicated and distinguished team to bring quality and compassionate care to our communities. We focus on clinical excellence, providing evidence-based care to help each patient achieve the best possible outcome. The scope and depth of our network can open many doors for your learning and career growth.

Our charitable nonprofit health care organization serves communities across southern New Jersey. The network, which traces its roots to 1899, comprises three hospitals, a comprehensive cancer center, sleep medicine, cardiac testing, digestive health and wound care, urgent care, imaging and rehabilitation, and primary and specialty physician practices in Gloucester, Cumberland, Salem and Camden counties.

Inspira is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, creed, color, national origin, ancestry, age, marital status, affectional or sexual orientation, familial status, disability, liability for service in the Armed Forces of the United States, nationality, sex, gender identity or expression.